November 2015 Posts

Stronger than Steel

Investors spend time with analysts. Analysts ask the question “what?”

If all great new ventures answer the question “why?”, all the naysayer-right-hand-man-shoeshine-analysts ask the question “what?”

They sputter things like, “money has no smell,” and recount the times that “snake oil salesmen” have come into their office seeking money and then the money disappears.

They want numbers. They want certainty.

Startup 101: Explaining Your Why

Innovators spend time with kids aged four to six.

They must.

Four to six year-olds ask “why?”

Studies show that  great advances in the world are driven by the question “why.” Progress is not achieved by people who can say what they are doing, but rather by people who can express why they are doing it.